we received this awesome calendar pack from wataniya telecom, yes, you can still make awesome calendar pack in 2012 with all the technological advances, all you need is a bit of creativity and a brave decision to execute.
the beauty lies in the idea, it is basically about an intriguing question that goes: "what if the past meets with the present, what would happen?" the idea explores the combination of today's technology and social media with famous & popular figures of the past, and at the same time asks engages the audience in an interesting way.
for instance, if you look at february's calendar, it features qais & leila as figures from the past and asks the question using sms as a tech of today: what would have qais written in his sms to leila? the engagement lies in the mechanics, so you as an audience have to go to wataniya's facebook page and enter a suggestion, if you get the most likes you win a surprise gift from the telecom - how awesome is that?
here's another figure from the past for the month of july, ibn batuta and the question goes: "where would ibn batta check-in on foursquare if he visited kuwait?" the figures from the also past include einstein, beethoven, shakespeare, ahmed shawki, leonardo da vinci, plato, graham bell and finally newton.
great work wataniya, keep the creative juice flowing...